THE WORLD'S FIRST PERFORMANCE ESPORTS SNEAKER
Role: Art Direction, Graphic Design, Product Photography, Web Design, Project Management, Event Sponsorship and Activation
To debut the collaboration, the limited-edition shoe features MIBR (Made In Brazil), IGC (Immortals Gaming Club) Esports’ elite Counter-Strike: Global Offensive brand. MIBR is a professional esports organization with players competing in Counter-Strike: Global Offensive. The ONE-TAP is styled in MIBR team colors of black and silver, with the wordmark on the front of the shoe, and the Brazilian crest on the foldable heel.

As the first shoe ever designed for esports, the ONE-TAP is crafted with innovative features and functional details with professional esports athletes in mind. Using K-Swiss designed tennis technology we cooperated with the IGC Esports' players to forge a unique shoe made for the professional esports athlete.